Privacy LawUnderstanding the Right of Publicity in a Technology-Driven World
This seminar covers the right of publicity—an individual's control over commercial use of their name and likeness—with a focus on California and New York statutes, how it differs from other intellectual property rights, and how technologies such as deepfakes, social media, and data breaches are shaping its application. Participants will also review recent notable cases and practical steps for protecting individuals against unauthorized commercial use of their identity.
Daniel B. Garrie

